It's Black Friday, and your inbox is probably overflowing with deals on things you don't need.
So here's a different approach: if you're going to spend money today, why not spend it on things that make YOU money?
I've got two offers worth your attention. And both have genuinely changed how I think about building income online…
GoHighLevel – 50% off for 3 months
If you've been reading my last few emails, you already know I'm bullish on GoHighLevel. It's one of the best arbitrage opportunities out there right now.
Here's why:
People are selling AI call agents to roofing companies, plumbers, and other high-ticket local businesses for $800/month. What are they actually doing? Setting up automations inside GoHighLevel and pocketing the difference. The software does the heavy lifting.
I even asked Gemini the other day for the best way to make an extra hundred grand per year targeting local businesses. Its answer?
Use GoHighLevel for Google Business Profile management – helping local businesses show up on Google Maps and automating review requests after someone uses their service.
Charge something like £250–£300 per client. Get around 30 clients. That's six figures. The setup is mostly one-time work, then it practically runs itself.
50% off for three months is a solid window to test whether this model works for you.
Beehiiv – 20% off
Passive income is real – but what nobody talks about is the sheer amount of time or money you need to pour into these things before they actually cash flow.
That's why I always recommend starting with a service business first (like the GoHighLevel model above). It's the fastest way to replace your income and escape the corporate grind.
But while you're doing that, it's smart to build passive income models in the background. Think of it as insurance.
This newsletter, for example, generates me a part-time income. I haven't gone all-in, and I'm definitely underutilising it – but even so, it pays off my car every month. Every email I send makes me money. That's a good feeling.
If you're thinking about starting a newsletter, Beehiiv is the platform I'd recommend. It's what I use, and they're offering 20% off today.
But one thing I'd do differently if I started again: I'd niche down harder.
This topic (making money online) is my passion, and sharing real strategies in a world full of snake oil is something I care about. But passion doesn't always mean profit.
If I were starting fresh, I'd pick a trend and layer a geography on top. Padel, for instance, is blowing up in my area – and it attracts wealthy players. A local padel newsletter could pull in local sponsors and big industry brands. That's the kind of specificity that prints money.
Get Beehiiv here (use 2025BFCM code at checkout for 20% off)
That's it. No long sales pitch. Just two tools I use, both on sale, both capable of generating real income if you put in the work.
To your success,
Lewis
P.S. If you grab either of these and want help getting started, hit reply. I read every email.